Refill’d installs free water stations inside gyms, padel courts and universities. Powered by brands. Every 500 refills funds clean water in East Africa through Well Aware.

Book a Demo

Book a Demo

Ref ill'd

Ref ill'd

Ref ill'd

Ref ill'd

Where every ad watched

pours something back.

Refill’d installs free water stations inside gyms, padel courts and universities. Powered by brands. Every 500 refills funds clean water in East Africa through Well Aware.

The new standard

Refill'd

Dispensers

Refill’d installs free water stations inside gyms, padel courts and universities. Powered by brands. Every 500 refills funds clean water in East Africa through Well Aware.

Opt-in engagement

Face-to-screen attention

100% completion, fully measured

Every view funds impact

Traditional

Billboards

Drive-by exposure

Passive viewing

No measurement

Other Water

Stations

Ambient noise

Low recall

Ignored by shoppers

In-Store

Screens

Ambient noise

Low recall

Ignored by shoppers

Traditional

Billboards

Drive-by exposure

Passive viewing

No measurement

Other Water

Stations

Ambient noise

Low recall

Ignored by shoppers

In-Store

Screens

Ambient noise

Low recall

Ignored by shoppers

Traditional

Billboards

Drive-by exposure

Passive viewing

No measurement

Other Water

Stations

Ambient noise

Low recall

Ignored by shoppers

In-Store

Screens

Ambient noise

Low recall

Ignored by shoppers

Traditional

Billboards

Drive-by exposure

No measurement

Passive viewing

Other Water

Stations

Ambient noise

Ignored by shoppers

Low recall

In-Store

Screens

Ambient noise

Ignored by shoppers

Low recall

Traditional

Billboards

Drive-by exposure

No measurement

Passive viewing

Other Water

Stations

Ambient noise

Ignored by shoppers

Low recall

In-Store

Screens

Ambient noise

Ignored by shoppers

Low recall

The new standard

A new kind of

media inventory.

A new kind of

media inventory.

Every impression is opt-in, face-to-face, measured — and meaningful.

Every impression is opt-in, face-to-face, measured — and meaningful.

Book a Demo

Monthly Charity Impact Reports

Media spends becomes your impact story

3.2× Attention Index

Verified vs. standard DOOH benchmarks

100% Ad Completion Rate

Water only dispenses after full view

12s Average Dwell Time

2× industry standard for DOOH

18–45 Core Audience

Health-conscious, urban, high-intent

Monthly Charity Impact Reports

Media spends becomes your impact story

3.2× Attention Index

Verified vs. standard DOOH benchmarks

100% Ad Completion Rate

Water only dispenses after full view

12s Average Dwell Time

2× industry standard for DOOH

18–45 Core Audience

Health-conscious, urban, high-intent

Monthly Charity Impact Reports

Media spends becomes your impact story

3.2× Attention Index

Verified vs. standard DOOH benchmarks

100% Ad Completion Rate

Water only dispenses after full view

12s Average Dwell Time

2× industry standard for DOOH

18–45 Core Audience

Health-conscious, urban, high-intent

Monthly Charity Impact Reports

Media spends becomes your impact story

3.2× Attention Index

Verified vs. standard DOOH benchmarks

100% Ad Completion Rate

Water only dispenses after full view

12s Average Dwell Time

2× industry standard for DOOH

18–45 Core Audience

Health-conscious, urban, high-intent

Monthly Charity Impact Reports

Media spends becomes your impact story

3.2× Attention Index

Verified vs. standard DOOH benchmarks

100% Ad Completion Rate

Water only dispenses after full view

12s Average Dwell Time

2× industry standard for DOOH

18–45 Core Audience

Health-conscious, urban, high-intent

Who you're reaching

The audience brands pay a
premium to find.

The audience brands pay a
premium to find.

The audience brands pay a premium to find.

Refill'd reaches people mid-routine — at the gym, between meetings, on campus. They are health-conscious, urban, and in an active decision-making mindset. It is the demographic media buyers chase hardest and reach least efficiently.

72%

Visit 3+ times per week

68%

Aged 18–45

$85K

Median household income

4.2×

More likely to buy from advertised brands

All

Gyms

Offices

Campuses

Coworking

Events

All

Gyms

Offices

Campuses

Coworking

Events

Plan

Upload

Launch

Measure

Impact

Choose venues, audience, dates,

and budget

5–15 second creative,
static or video

Go live across the network in 48 hours

Real-time dashboard with full attribution
+ impact report

Receive your Well Aware donation report showing exactly what your campaign funded

Plan

Upload

Launch

Measure

Impact

Choose venues, audience, dates,

and budget

5–15 second creative,
static or video

Go live across the network in 48 hours

Real-time dashboard with full attribution
+ impact report

Receive your Well Aware donation report showing exactly what your campaign funded

Plan

Measurement

Every impression, measured.

Every dollar, accountable.

The only ad platform where your media spend comes with a verified charity impact report

Real-Time Analytics

Live dashboard showing impressions, completions, dwell, and unique reach across every venue.

Impressions

Completions

Dwell time

Unique reach

QR-Driven Attribution

Every campaign can include a scannable promo — track scan-through, redemption, and site visits directly.

Scan rate

Redemptions

Site attribution

Conversion tracking

Well Aware Impact Report

At every donation milestone your brand receives a verified report showing exactly what your campaign funded in East Africa.

Lives impacted

Water systems funded

Plastic bottles avoided

ESG ready documentation

Brand Lift + Impact Studies

Pre/post surveys measure awareness and recall — while impact reporting shows the charitable contribution your campaign funded.

Awareness

Recall

Favorability

Impact delivered

The unfair advantage

The only ad platform where every campaign

delivers audited impact.

Refill'd campaigns generate ESG-ready impact reports — verified, itemized, and formatted for annual sustainability disclosure. Your media spend becomes your impact story.

Bottles avoided per campaign

Track single-use plastic bottles displaced across every campaign. Real numbers, verified data.

Transparent giving

A published percentage of every impression is donated to verified charity partners. Full ledger provided.

Audit-ready reports

Downloadable impact reports formatted for ESG disclosure, sustainability filings, and B Corp reporting.

Our mission

Advertising that funds something

bigger than itself.

Advertising that funds something bigger than itself.

Advertising that funds something bigger than itself.

We built Refill'd because we believe the most-watched ads in the world should also be the most meaningful. Every sip funds clean water access, ocean plastic removal, and community health initiatives — through partnerships with charities doing the real work on the ground.

$147,283

Donated to date

284,411

Plastic bottles avoided

4

Charity partners

  • Clean Water Collective

    Funds borehole and filtration projects in water-scarce regions

  • Ocean Reclaim

    Removes ocean-bound plastic from coastal waterways

  • City Health Fund

    Backs community health and nutrition programs in urban areas

  • Hydrate Schools

    Installs drinking-water stations in under-resourced schools

Partner with us

Bring Refill'd to your

space - or event.

Whether you're a long-term venue or hosting a one-time activation, we make it effortless.

Host a Refill'd dispenser.

Free equipment, free installation, free maintenance. Your members get sustainable hydration — you get a visible sustainability story.

Zero cost

Equipment, installation, and maintenance fully covered

Member perk

Free filtered water and a visible sustainability story

Zero effort

We handle everything. You get monthly impact reports.

Apply to Host

Bring Refill'd to your event.

From festivals and marathons to brand activations and conferences - deploy Refill'd dispensers for days, weeks, or a full season.

Flexible terms

Deploy for 1 day to 3 months

Full-service delivery

We handle logistics, install, and teardown

Branded impact

Custom co-branded reporting on hydration and donations

Request Event Quote

FAQ

Everything you

need to know.

Everything you

need to know.

Everything you

need to know.

For Brands

For Venues

For Events

What's the minimum spend to run a campaign?

Campaigns start at $5,000. That gets you a two-week run across a selection of venues, full reporting, and your impact report at the end. If you want to test a smaller pilot first, get in touch — we're flexible for the right fit.

What kind of creative do you accept?

5 to 15 second video, or static images if that suits your campaign better. We accept the usual formats (MP4, MOV, JPG, PNG) and the spec sheet goes out with the media kit. If your creative team needs help sizing something down for our screens, we'll walk them through it.

Can I target specific venues or audiences?

Yes. You can pick by venue type (gyms, offices, campuses, coworking, events), by city, or by audience profile. If you want to run only in premium gyms in three specific cities, that's easy. If you want everything, everywhere, that works too.

How do I know it actually worked?

You get a live dashboard from the moment your campaign starts. Impressions, completions, dwell time, QR scans if you're using them, and geographic breakdown. At the end of the campaign we send a full wrap report — including how much your spend contributed to charity.

How much of my spend actually goes to charity?

10% of every impression is donated to our vetted charity partners. It's not a marketing line — it's contractual, it's tracked, and we publish the ledger. You'll see exactly which charities received what from your specific campaign.

Can I lock out my competitors from the same venues?

Yes, category exclusivity is available on larger campaigns. If you're running a beverage brand, we won't run another beverage advertiser in the same venues during your flight. Talk to us about the specifics — it depends on your spend and duration.

How long does it take to go live?

48 hours from creative approval. If you're on a tight deadline, tell us — we've turned campaigns around faster.

What contracts do you use?

Standard media contracts, monthly or campaign-based. No long-term lock-ins unless you want annual pricing. We'll send our MSA when things get serious.

For Brands

For Venues

For Events

What's the minimum spend to run a campaign?

Campaigns start at $5,000. That gets you a two-week run across a selection of venues, full reporting, and your impact report at the end. If you want to test a smaller pilot first, get in touch — we're flexible for the right fit.

What kind of creative do you accept?

5 to 15 second video, or static images if that suits your campaign better. We accept the usual formats (MP4, MOV, JPG, PNG) and the spec sheet goes out with the media kit. If your creative team needs help sizing something down for our screens, we'll walk them through it.

Can I target specific venues or audiences?

Yes. You can pick by venue type (gyms, offices, campuses, coworking, events), by city, or by audience profile. If you want to run only in premium gyms in three specific cities, that's easy. If you want everything, everywhere, that works too.

How do I know it actually worked?

You get a live dashboard from the moment your campaign starts. Impressions, completions, dwell time, QR scans if you're using them, and geographic breakdown. At the end of the campaign we send a full wrap report — including how much your spend contributed to charity.

How much of my spend actually goes to charity?

10% of every impression is donated to our vetted charity partners. It's not a marketing line — it's contractual, it's tracked, and we publish the ledger. You'll see exactly which charities received what from your specific campaign.

Can I lock out my competitors from the same venues?

Yes, category exclusivity is available on larger campaigns. If you're running a beverage brand, we won't run another beverage advertiser in the same venues during your flight. Talk to us about the specifics — it depends on your spend and duration.

How long does it take to go live?

48 hours from creative approval. If you're on a tight deadline, tell us — we've turned campaigns around faster.

What contracts do you use?

Standard media contracts, monthly or campaign-based. No long-term lock-ins unless you want annual pricing. We'll send our MSA when things get serious.

For Brands

For Venues

For Events

What's the minimum spend to run a campaign?

Campaigns start at $5,000. That gets you a two-week run across a selection of venues, full reporting, and your impact report at the end. If you want to test a smaller pilot first, get in touch — we're flexible for the right fit.

What kind of creative do you accept?

5 to 15 second video, or static images if that suits your campaign better. We accept the usual formats (MP4, MOV, JPG, PNG) and the spec sheet goes out with the media kit. If your creative team needs help sizing something down for our screens, we'll walk them through it.

Can I target specific venues or audiences?

Yes. You can pick by venue type (gyms, offices, campuses, coworking, events), by city, or by audience profile. If you want to run only in premium gyms in three specific cities, that's easy. If you want everything, everywhere, that works too.

How do I know it actually worked?

You get a live dashboard from the moment your campaign starts. Impressions, completions, dwell time, QR scans if you're using them, and geographic breakdown. At the end of the campaign we send a full wrap report — including how much your spend contributed to charity.

How much of my spend actually goes to charity?

10% of every impression is donated to our vetted charity partners. It's not a marketing line — it's contractual, it's tracked, and we publish the ledger. You'll see exactly which charities received what from your specific campaign.

Can I lock out my competitors from the same venues?

Yes, category exclusivity is available on larger campaigns. If you're running a beverage brand, we won't run another beverage advertiser in the same venues during your flight. Talk to us about the specifics — it depends on your spend and duration.

How long does it take to go live?

48 hours from creative approval. If you're on a tight deadline, tell us — we've turned campaigns around faster.

What contracts do you use?

Standard media contracts, monthly or campaign-based. No long-term lock-ins unless you want annual pricing. We'll send our MSA when things get serious.

Ready to run a campaign that actually gets watched

and gives back?

We'll walk you through inventory, targeting, pricing, and impact reporting in a 20-minute call.

Hydration, media, and impact

powered by every sip.

© 2026 Refill'd. All rights reserved.

Crafted by

Hydration, media, and impact

powered by every sip.

© 2026 Refill'd. All rights reserved.

Crafted by

Hydration, media, and impact

powered by every sip.

© 2026 Refill'd. All rights reserved.

Crafted by